2020 In One Word: What’s Yours?

Dr Sandeep Goyal views the year 2020 as the time that has introduced us to the “new” normal.

Read More

Rajeshwari: Queen of her roles

Aparajita Krishna zooms in on Rajeshwari Sachdev of a delicate, petite frame, who has a very commanding acting presence and rules the little ki...

Making Magic: Nilakshi Sengupta

Vinta Nanda time travels with Nilakshi Sengupta, the author of the book series, TINA AND HER MAGIC KETTLE

Read More

Amazing Grace

Film historian, Dhruv Somani, pens the untold story of the playback singer Suman Kalyanpur, who retired from the hurly burly o...

What’s next Dr Sandeep Goyal?

The prologue by Sanjay Gupta, Country Manager Google India and introduction by Prasad Sangameshwara, Editor ETBrandEquity.com along with a part...

Run, trailer, run

Khalid Mohamed checks out the Laxmmi Bomb trailer, the by-now iconic series Jamtara and the aptly-titled Poison 2

Read More

Should brand purpose intrude religion?

Dr Sandeep Goyal deconstructs the controversy surrounding the outrage over the Tanishq advertisement and asks a few questions ...

The truth about Lies

One of the most defining images of our times is that of Prime Minister Narendra Modiji inaugurating the Atal Tunnel, writes Vinta Nanda...